In the big rush to keep producing new designs on tight deadlines everyday, you could be missing a major element that could forever change your team's productivity & quality of designing. Let's fix that.
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The Buyer's brief comes in, and your designer open up his sketchpad to begin. If this is your standard design process, you're in trouble. Here are 10 critical questions you must answer before you start designing any collection. These answers will be the key to your approvals.
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